Today, media are in the midst of extensive changes to offer news through multiple channels, in order to respond to growing competition between the audiovisual groups, the written press and the Internet "pure players" in the field of video, as well as to make significant changes to the form and content of their respective offers. For all the players, the challenge is thus to orchestrate a consistent and complementary offer and distribution strategy on a growing range of platforms: TV, radio, print, web, mobile.
"The convergence of News" study provides subscribers with concrete, operational knowledge on the various issues of the news convergence, through in depth-analysis of editorial offers, case-studies and professional interviews.
"The convergence of News" study provides subscribers with concrete, operational knowledge on the various issues of the news convergence, through in depth-analysis of editorial offers, case-studies and professional interviews.
The complete study (report + DVDs) was published in August 2009.
